The Greyfinch blog
November 7, 2023
Best Black Friday Promotions for Orthodontists
As we head into the holiday season, things start getting busy both personally and professionally. It can be easy to let the next couple months fly by without taking advantage of the opportunity to bring in more patients, something helpful for purchasing all those Christmas presents! With Thanksgiving coming soon, it’s time to figure out […]
October 30, 2023
Improving Your Orthodontic Patient Onboarding Process
In the day-to-day rush of running a business, old habits can die hard. Despite technology advancing more every year, your orthodontic practice might still be doing things the hard way, especially when it comes to the patient onboarding process. Streamlining your patient onboarding has many benefits. Why is onboarding important in healthcare? The patient onboarding […]
October 9, 2023
Orthodontic Marketing Ideas for Adults
With the start of fall comes the return of school, which often means more freedom and flexibility for parents during the day. Because of this, parents have more time to get orthodontic treatment for themselves, and with all the kids in school, orthodontic offices are less busy than over the summer. This makes fall the […]
September 21, 2023
How to Celebrate National Orthodontic Health Month
October is the beginning of fall, with cooler weather and shorter days signaling the end of summer. It’s National Orthodontic Health Month (NOHM), a time to celebrate oral health, straight smiles, and advances in orthodontic treatment. It’s also a time for new orthodontic patients to learn more about treatment options and consider beginning their orthodontic […]
August 22, 2023
CE for Orthodontists and Staff
With new advancements in the orthodontic field happening regularly, there are many things to learn to stay up to date. Continuing education (CE) for orthodontists and staff is an important part of staying relevant and giving the best care to your patients. Here is some information to make it easier to find the classes you […]
August 2, 2023
Avoiding Employee Burnout at Your Orthodontic Practice
Avoiding employee burnout might not be something you think about. As orthodontic practitioners, it’s easy to focus on the patient experience and forget about the employee experience—but both are equally important. To maintain a healthy, growing practice, you must avoid employee burnout. Why should you avoid employee burnout? As mentioned above, it can be easy […]
July 30, 2023
Is a Lack of Reviews Killing Your New Patient Starts?
With the rise of the internet over the past thirty years, people are using it more and more to research companies before buying or committing to a service. Practices not keeping up with the trend can find themselves losing new patient starts without understanding why. To help you retain your patients and maximize internet reviews, […]
July 2, 2023
5 Ways Your Orthodontic Practice Can Give Back to the Community
If you own an orthodontic practice, you already have so much on your plate: running the practice, hiring staff, budgeting, creating an excellent patient experience, and more. What you might not have thought of is community involvement. While this may sound like just another thing you’ll need to handle, it can be a great way […]
June 19, 2023
Is Poor Patient Follow-up Costing Your Practice Money?
Getting new patients is important, but equally important—or maybe even more so—is keeping those patients as part of your practice. Patient follow-up and retention is a necessary part of running your own orthodontic practice and one that shouldn’t be overlooked. With the heavy competition for patients among orthodontic practices, it’s important your office stands out […]
May 30, 2023
Take Control of Orthodontic Treatment Planning
Summer is fast approaching, and with it comes the busiest time of year for orthodontic offices. With kids off of school and schedules more open, parents often choose to start their child’s orthodontic treatment during the summer months. While this means more revenue for you, it can also mean more stress. Let Greyfinch work for […]