The Greyfinch blog
May 30, 2023
Take Control of Orthodontic Treatment Planning
Summer is fast approaching, and with it comes the busiest time of year for orthodontic offices. With kids off of school and schedules more open, parents often choose to start their child’s orthodontic treatment during the summer months. While this means more revenue for you, it can also mean more stress. Let Greyfinch work for […]
May 11, 2023
6 Ideas for Orthodontic Staff Appreciation Day
Your orthodontic staff is invaluable. Without them, you wouldn’t be able to run your orthodontic practice as efficiently and professionally as you do. Did you know your staff gets a whole day to be appreciated? Orthodontic Staff Appreciation Day is June 1—use some of the ideas listed below to show your staff you couldn’t function […]
May 9, 2023
Is Your Practice Cyber Secure?
Cybersecurity is something many of us probably don’t think about. But with so much of our data available online, we need to understand how to keep it safe from identity theft. This is especially important when your orthodontics practice collects patients’ protected information. How do you keep your patients’ information safe from cyber attacks? Keep […]
April 20, 2023
Does Your Orthodontic Website Offer Online Scheduling?
Gone are the days when orthodontic offices had to rely exclusively on word of mouth or print advertising to get their name out there. The internet has opened up a whole world of marketing, making it easier to gather new patients without leaving your desk. Before you start advertising online, though, your orthodontic website needs […]
April 20, 2023
Selling Orthodontic Services During Inflation
Most of us are feeling the effects of inflation in at least one area of our lives. Because of this, many of us are cutting back on dining out, vacationing, and other non-essential purchases. One of the things people might cut is orthodontic procedures, as these are seen as more cosmetic and less medically necessary. […]
March 31, 2023
What is a Dental Clearinghouse?
Working with a dental clearinghouse can free up your staff’s time to focus on other things, like providing superior orthodontic care to your patients. What is a dental clearinghouse, you ask? Read on to find out! What does a clearinghouse do for insurance claims? Dental clearinghouses, like DentalXChange (DXC), act as the middleman between an […]
March 6, 2023
Are You Struggling to Find Orthodontic Staff?
As an orthodontic practice in today’s economy, you are probably struggling to find reliable, knowledgeable staff. Many practices are, and this deficit can leave you shorthanded and unable to provide the best experience for your patients. So what can you do to fix this? While Greyfinch doesn’t help with recruiting, we want to help by […]
March 6, 2023
Creating Leaders at Your Orthodontic Practice
Finding the right employees for your orthodontic practice is often difficult and time consuming. So once you find good employees, you want to do everything you can to retain them. How do you create a culture of retention and raise up leaders among the employees you have? Keep reading to discover some tips for creating […]
March 6, 2023
Profiting from Direct to Consumer Aligners
Most orthodontists have noticed the recent change in orthodontic treatment. Straight teeth are no longer available only through in-person visits to a local orthodontist. Instead, consumers are able to order aligners online and have them shipped directly to their front door. As an orthodontist, you might be struggling with how to adapt to this new […]
February 21, 2023
Making the Most of Dental Health Month
February is National Dental Health Month, which is an excellent time for orthodontic offices to connect with local dentists and the community. While a common school of thought is that National Orthodontic Health Month in October is the best time of year for orthodontists to promote their practice, National Dental Health Month also offers plenty […]