The Greyfinch blog
November 7, 2023
Best Black Friday Promotions for Orthodontists
As we head into the holiday season, things start getting busy both personally and professionally. It can be easy to let the next couple months fly by without taking advantage of the opportunity to bring in more patients, something helpful for purchasing all those Christmas presents! With Thanksgiving coming soon, it’s time to figure out […]
October 30, 2023
Improving Your Orthodontic Patient Onboarding Process
In the day-to-day rush of running a business, old habits can die hard. Despite technology advancing more every year, your orthodontic practice might still be doing things the hard way, especially when it comes to the patient onboarding process. Streamlining your patient onboarding has many benefits. Why is onboarding important in healthcare? The patient onboarding […]
September 21, 2023
How to Celebrate National Orthodontic Health Month
October is the beginning of fall, with cooler weather and shorter days signaling the end of summer. It’s National Orthodontic Health Month (NOHM), a time to celebrate oral health, straight smiles, and advances in orthodontic treatment. It’s also a time for new orthodontic patients to learn more about treatment options and consider beginning their orthodontic […]
August 2, 2023
Avoiding Employee Burnout at Your Orthodontic Practice
Avoiding employee burnout might not be something you think about. As orthodontic practitioners, it’s easy to focus on the patient experience and forget about the employee experience—but both are equally important. To maintain a healthy, growing practice, you must avoid employee burnout. Why should you avoid employee burnout? As mentioned above, it can be easy […]
July 30, 2023
Is a Lack of Reviews Killing Your New Patient Starts?
With the rise of the internet over the past thirty years, people are using it more and more to research companies before buying or committing to a service. Practices not keeping up with the trend can find themselves losing new patient starts without understanding why. To help you retain your patients and maximize internet reviews, […]
July 2, 2023
5 Ways Your Orthodontic Practice Can Give Back to the Community
If you own an orthodontic practice, you already have so much on your plate: running the practice, hiring staff, budgeting, creating an excellent patient experience, and more. What you might not have thought of is community involvement. While this may sound like just another thing you’ll need to handle, it can be a great way […]
June 19, 2023
Is Poor Patient Follow-up Costing Your Practice Money?
Getting new patients is important, but equally important—or maybe even more so—is keeping those patients as part of your practice. Patient follow-up and retention is a necessary part of running your own orthodontic practice and one that shouldn’t be overlooked. With the heavy competition for patients among orthodontic practices, it’s important your office stands out […]
April 20, 2023
Does Your Orthodontic Website Offer Online Scheduling?
Gone are the days when orthodontic offices had to rely exclusively on word of mouth or print advertising to get their name out there. The internet has opened up a whole world of marketing, making it easier to gather new patients without leaving your desk. Before you start advertising online, though, your orthodontic website needs […]
March 31, 2023
What is a Dental Clearinghouse?
Working with a dental clearinghouse can free up your staff’s time to focus on other things, like providing superior orthodontic care to your patients. What is a dental clearinghouse, you ask? Read on to find out! What does a clearinghouse do for insurance claims? Dental clearinghouses, like DentalXChange (DXC), act as the middleman between an […]
March 6, 2023
Are You Struggling to Find Orthodontic Staff?
As an orthodontic practice in today’s economy, you are probably struggling to find reliable, knowledgeable staff. Many practices are, and this deficit can leave you shorthanded and unable to provide the best experience for your patients. So what can you do to fix this? While Greyfinch doesn’t help with recruiting, we want to help by […]